Digital Design & Social Media Branding
OVERVIEW:
the “Digital Design & Social Media Branding” course is an investment in acquiring contemporary skills essential for navigating the digital landscape. Whether forging a new career path or seeking to augment existing competencies, participants will emerge empowered with the expertise to thrive in the dynamic intersection of digital design and social media branding.
CONTENT:
The program encompasses the following aspects:
- Explore industry-standard tools (e.g., Adobe Creative Suite) & Master key features and functionalities.
- Implement design principles & experiment with color theory and typography.
- Create a distinct visual identity.
- Design compelling social media graphics.
- Engage in peer and instructor feedback sessions.
- Analyze popular social media platforms & Understand demographics and user behavior.
- Define personal values and brand identity & Develop a compelling personal brand story.
OBJECTIVES:
By the end of this workshop, participants will be able to:
- Navigate industry-standard software proficiently & apply advanced design techniques for creative solutions.
- Define values and narrative for a strong online presence.
- Develop effective content strategies for various platforms & Produce visually compelling and shareable content.
- Collaborate on an interactive social media campaign & Boost audience interaction and adapt content based on feedback.
- Execute a comprehensive social media branding strategy.